We discover and unlock data driven solutions to help your business become a dominant player in your industry.
Knowledge Gap is an approved Agent of Roy Morgan Research. We help you implement the Helix Personas solutions across market sizing, media, digital, social and customer marketing ecosystems.
Part of the Team
SPECIALIST ADVISOR
Access ten years of expertise built in Australia's top online wagering businesses and many more years operating specialist projects for blue-chip brands.
ACTIONABLE SERVICES
Inspire innovation and outcomes across your business functions by discovering gaps and leveraging opportunities.
CUSTOMER FIRST
Understand your place in the mindset of the Customer with our solutions.
PARTNERS
We'll collaborate with your key partners - Agencies, Consultants, Researchers & Suppliers to get the best result.
Customer Mindsets
The customer mindset about your brand is built in many complex ways. Are you in the business of pleasure? Or are you a necessary pain Discover the gaps to innovate & maximise your dominance of your ecosystem.

Build customer advocacy. Segment your database. Market size Australia. Understand consumer values to understand your place in the mind of the customer.

Community building is the future coupled with low friction experience and value for money service. But never discount desire economics and the cash that get's splashed.

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We exist to help you succeed